Continuing a Legacy of Independent Excellence in Healthcare Communications

Rarity Health is a specialized rare disease agency working exclusively with pharmaceutical and biotech companies. We craft strategic, compliant, and impactful marketing solutions that connect brands with patients, advocacy groups, and healthcare professionals. As an independently owned agency, we prioritize agility, innovation, and meaningful partnerships that drive lasting success.

    • Industry Expertise: 40 years of experience working with pharmaceutical and biotech leaders.
    • Regulatory Excellence: HIPAA and Clear Communication certified, ensuring compliance at every level.
    • Patient & HCP Engagement: Unbranded disease education, advocacy partnerships, and omnichannel marketing.
    • Independent & Agile: Tailored solutions, streamlined and free from corporate bottlenecks, designed for maximum impact.
    • Proven Results: Trusted by industry leaders with long-standing client relationships averaging over a decade each.

Our Mission

To bridge the gap between science and patients through clear, compelling, and compliant communications that elevate brand engagement, enhance healthcare understanding, and improve patient outcomes.

"The team is amazing to work with and does such great work… I’d be lost without you guys! Your leadership and ability to jump in and generate ideas and have the team bring them to fruition are tops!"

- Director, Customer Solutions

We're Not Going Anywhere.
We're Going Everywhere.

Founded in 1985 by Ned Newland, Rarity Health has been on the forefront of healthcare communications for over 40 years. His vision is carried forward by his sons and managing partners Ted and Rob Newland. They have created a company that stands out for its dedication to client service and strategic initiatives that make a difference in the lives of patients with rare disease.

Ted Newland

Managing Partner

Rob Newland

Managing Partner